BlackBerry PlayBook hits UK one day ahead of schedule

We already knew that RIM’s PlayBook was on its way to the UK on June 16th, but antsy BlackBerry fans can now get their hands on the tab one day early. Phones 4u has just announced that it’s stocking the 7-inch slate in two brick-and-mortar stores today — one day ahead of the official release. If you just can’t wait another second, and happen to be in the vicinity of either the retailer’s Tottenham Court Road or Oxford Street locations in London, you could have a PlayBook in-hand in moments. Full PR after the break.


From today, Phones 4u the leading mobile retailer for the youth market, will be stocking the highly anticipated BlackBerry® PlayBook™ tablet from Research In Motion (RIM) in two London stores, a day ahead of the nationwide launch on 16th June.

To celebrate the early availability Phones 4u Tottenham Court Road and Oxford Street will be showcasing the BlackBerry PlayBook in the instore BlackBerry zones where visitors will get the chance to be one of the first to try out the new device and get a feel for the world’s first professional grade tablet.

Scott Hooton, Trading Director at Phones 4u commented “BlackBerry is incredibly strong in the 16-25 market, 3 of the top 5 retail contract sales in April were BlackBerry devices. Their popularity stems from the brands fashionable nature and its offering of tools, such as BlackBerry Messenger, that allows people to easily stay in touch with friends. The arrival of the BlackBerry PlayBook and unique BlackBerry Bridge feature allows us to offer a top of the range tablet with uncompromised mobile browsing ability, which really sets the device apart from other tablets. We are delighted to be offering the BlackBerry PlayBook tablet a day early in two of our London stores. The BlackBerry PlayBook is set to be THE launch of the summer and we are taking this opportunity to show our customers exactly what all the fuss is about!”

The BlackBerry PlayBook tablet with 16 GB and built-in Wi-Fi® connectivity will be available from all Phones 4u stores and online for £399 or with a BlackBerry 9300 bundle on O2 £37 tariff. The 64 GB model with Wi-Fi will be available online only and priced at £549. The tablet features an ultra-portable design and delivers industry leading performance, uncompromised web browsing with support for Adobe® Flash® Player, true multitasking, HD multimedia, advanced security features, out-of-the-box enterprise support and a robust development environment.

You can find out more about the high performance BlackBerry® PlayBook™ and order yours today via the Phones 4u website.


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